Strategy

Lets Make Things Happen.

At Alight, we have a healthy regard for careful planning, effective procedures, and above all, clear communication with our clients. Our seven-point approach to successful project management is testament to our levels of professionalism and borne out of our rich industry experience.

For us, communication is king! Get this right, and we can establish clear and focussed proposals, with detailed specifications for a mutual understanding of the scope of a project. Organising and planning your project is assisted by our efficient online project management system. Here, all parties can access project status, monitor milestones, plus upload files and send messages – the transparency is really quite refreshing!

With this in place, we can achieve brilliantly effective creative solutions, delivered with care and precision. Moreover, with ongoing evaluation of performance, we can advise on how best to move forward with your marketing efforts. Lets get together and make things happen!

Communicate

Communication is the key to us understanding your business, your brand.

You talk and we listen! We’re a bit nosey, we want to know what inspires and drives your business, we want to know who your clients and customers are, we want to understand your company’s aims and objectives. This gets us thinking, ignites a reaction and gives us a direction.

Propose

Outlining what you want, showing you what you can achieve!

Taking everything we can from our initial communication with you, our team will talk about how we’re going to meet your design and development needs. We outline our initial ideas, look at the time involved in bringing it all together and calculate the estimated costs. We put all this into a colourful and informative proposal for your perusal.

If you have questions regarding any aspect of what we propose we actively encourage you to ask us about it, and we can clarify our intent before we move on to the next step...

Specify

Getting down to the nuts & bolts.

Honing in on exactly what’s needed to get your requirements off the ground and have you reaping the rewards as soon as possible!

We’ll carefully analyse, plan and indicate what we’re going to go and how we’re going to do it. We put all of this into a detailed specification document – so we all have a clear and defined understanding of the project.

Getting it right from the offset means things are streamlined and efficient, your goals and budgets always met! Clever hey?

Organise

We’re like a well oiled machine.

Our project management team do what they do best here, planning and plotting each milestone to fit around our busy studio timetable and your businesses objectives.

Don’t be offended if they ask you to do some homework to make sure we have everything we need to get the project off the ground and running as smoothly as possible form start to completion.

You’ll be given access to a nifty on-line project management system allowing you to view the project status at any time, upload files and send messages.

We’ll do everything we can to keep it progressing, but we do still need your input – no one knows your business better than you do!

Create

As a full service creative agency, this is where we really shine!

Weather it’s a bespoke Content Managements System, an annual report or an interactive interface, your project is in the hands of people who are absolutely fanatical about creating inspiring, beautiful and functional work that will dazzle you and inspire your customers.

Leave your project in the hands of people who truly care – it’s what we get out of bed for after all!

Execute

Check, check and check again!

Before we launch, release or print anything we will meticulously verify, check and test it. You might call it obsession; we like to think of it as perfectionism…and there’s nothing wrong with that!

Why take the shine off your lovely new website with a button that doesn’t work?

Reassuring to know how much we care isn’t it!

Evaluate

Let us advise you on how best to manage your account on a long-term basis.

After the launch or release, we’ll asses the marketplace; see if there’s anything we can do to make improvements and keeps the momentum up with your business aims.

Things change, and we believe in never standing still and accepting your hand! That’s why we will evaluate the success of your project then identify and advise on what to do next.

So now we’ve explained it, why not contact us, come in and meet with the team over a coffee (or tea) and let us begin making things happen!