<?xml version="1.0" encoding="us-ascii"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:dc="http://purl.org/dc/elements/1.1/"><channel><atom:link href="http://www.wearealight.com/rss" rel="self" type="application/rss+xml" /><title>Alight blog | rss feeds</title><link>http://www.wearealight.com</link><description /><copyright>Copyright 2013. All rights reserved.</copyright><item><title>We Were Hiring -  Position Filled! </title><description /><link>http://www.wearealight.com/blog/studio-production-manager-nottingham</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2332.jpg" length="999999" type="image/jpeg" /><pubDate>Fri, 11 Jan 2013 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/studio-production-manager-nottingham</guid></item><item><title>Why videos enhance your visitors online experience</title><description /><link>http://www.wearealight.com/blog/why-videos-enhance-your-visitors-online-experience</link><enclosure url="http://www.wearealight.com/resources/userContent/images/1096.jpg" length="999999" type="image/jpeg" /><pubDate>Thu, 10 Mar 2011 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/why-videos-enhance-your-visitors-online-experience</guid></item><item><title>The iPhone 5 has Landed. Is Apple Still the Undisputed Champ?</title><description>Does the iPhone 5 prove that Apple is still King in the world of Smart Phones</description><link>http://www.wearealight.com/blog/the-iphone-5-has-landed-is-apple-still-the-undisputed-champ</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2080.png" length="999999" type="image/jpeg" /><pubDate>Fri, 21 Sep 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/the-iphone-5-has-landed-is-apple-still-the-undisputed-champ</guid></item><item><title>The Rise of the Young Digital Entrepreneurs</title><description>The continued rise of teenagers, striking out into the digital world and transforming themselves into successful entrepreneurs </description><link>http://www.wearealight.com/blog/the-rise-of-the-young-digital-entrepreneurs</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2077.png" length="999999" type="image/jpeg" /><pubDate>Thu, 20 Sep 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/the-rise-of-the-young-digital-entrepreneurs</guid></item><item><title>The Technological Underclass</title><description>Is web and application development creating a technological underclass?</description><link>http://www.wearealight.com/blog/the-technological-underclass</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2074.png" length="999999" type="image/jpeg" /><pubDate>Wed, 5 Sep 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/the-technological-underclass</guid></item><item><title>Diary of a Design Intern - Part 3</title><description>Hello, it's Chloe again. Since the last article I posted on here I have been keeping myself busy learning huge amounts, asking hundreds of questions and making large quantities of tea and coffee.</description><link>http://www.wearealight.com/blog/diary-of-a-design-intern-part-3</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2071.jpg" length="999999" type="image/jpeg" /><pubDate>Fri, 31 Aug 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/diary-of-a-design-intern-part-3</guid></item><item><title>Grand Brand Designs</title><description>Any digital design agency will tell you that a brand is so much more than a logo.</description><link>http://www.wearealight.com/blog/grand-brand-designs</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2068.jpg" length="999999" type="image/jpeg" /><pubDate>Tue, 21 Aug 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/grand-brand-designs</guid></item><item><title>3 Tips to Boost Your Virality</title><description>For any good branding agency a really successful viral campaign is the Holy Grail: a self-publicising brand strategy or website that is so original and interesting that users will do all of the work in spreading the word to every corner of the internet.</description><link>http://www.wearealight.com/blog/3-tips-to-boost-your-virality</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2065.jpg" length="999999" type="image/jpeg" /><pubDate>Tue, 14 Aug 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/3-tips-to-boost-your-virality</guid></item><item><title>Ecommerce Is Better Than Ever</title><description>Sites like eBay and Amazon have been a part of our collective online experiences for over 15 years now, and the value of good ecommerce web design has never been higher.</description><link>http://www.wearealight.com/blog/ecommerce-is-better-than-ever</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2062.jpg" length="999999" type="image/jpeg" /><pubDate>Wed, 8 Aug 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/ecommerce-is-better-than-ever</guid></item><item><title>Newism - The Newest Trend</title><description>Trends: always changing and developing. With every high street magazine there is always a new trend being slapped on its front cover. </description><link>http://www.wearealight.com/blog/newism</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2059.jpg" length="999999" type="image/jpeg" /><pubDate>Tue, 7 Aug 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/newism</guid></item><item><title>Chirp - The New Way to Share Data</title><description>As any digital design agency knows, the tech-savvy population is so used to well-designed, user- friendly websites and apps that it?s hard to impress people these days.</description><link>http://www.wearealight.com/blog/chirp-the-new-way-to-share-data</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2056.png" length="999999" type="image/jpeg" /><pubDate>Thu, 2 Aug 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/chirp-the-new-way-to-share-data</guid></item><item><title>Them's the Rules</title><description>Now we have an intern, and she?s doing great; asking all the right questions, learning really quickly.</description><link>http://www.wearealight.com/blog/thems-the-rules</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2053.jpg" length="999999" type="image/jpeg" /><pubDate>Tue, 31 Jul 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/thems-the-rules</guid></item><item><title>Diary of a Design Intern - Part 2</title><description>Hello again! So here's part 2 of the diary... Hopefully you've read the first part and have been patiently waiting to read the next. If you haven't, then I would suggest you do to fully understand what I am babbling on about. You can find it a few posts down on the Alight blog, or click this link.</description><link>http://www.wearealight.com/blog/diary-of-a-design-intern-part-2</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2050.jpg" length="999999" type="image/jpeg" /><pubDate>Tue, 24 Jul 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/diary-of-a-design-intern-part-2</guid></item><item><title>The End of Print</title><description>Is print on its way out? Or is there some life in the old dog yet?</description><link>http://www.wearealight.com/blog/the-end-of-print</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2047.jpg" length="999999" type="image/jpeg" /><pubDate>Mon, 23 Jul 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/the-end-of-print</guid></item><item><title>Smartphone Wars: Amazon Strikes Back?</title><description>Boy, do we love our smartphones. Some reports suggest that 400 million of them were shipped in the first quarter of 2012 and Apple or Google Android-based Samsung handsets made up the vast majority of this number.</description><link>http://www.wearealight.com/blog/smartphone-wars-amazon-strikes-back</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2044.jpg" length="999999" type="image/jpeg" /><pubDate>Tue, 17 Jul 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/smartphone-wars-amazon-strikes-back</guid></item><item><title>Diary of a Design Intern - Part 1</title><description>I'm Chlo?, you would usually find me beavering away with my Graphic Design studies at Nottingham Trent University. But for now I am the newest member of the Alight Digital Design Agency team.</description><link>http://www.wearealight.com/blog/diary-of-a-design-intern-part-1</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2041.jpg" length="999999" type="image/jpeg" /><pubDate>Tue, 24 Apr 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/diary-of-a-design-intern-part-1</guid></item><item><title>5 Innovative Apps!</title><description /><link>http://www.wearealight.com/blog/5-innovative-apps</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2038.png" length="999999" type="image/jpeg" /><pubDate>Thu, 12 Jul 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/5-innovative-apps</guid></item><item><title>Alight Creative Review Article and more..</title><description>Alight review graduate show for Creative Review and welcome new Intern</description><link>http://www.wearealight.com/blog/alight-design-agency-creative-review-article-and-more</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2036.png" length="999999" type="image/jpeg" /><pubDate>Wed, 11 Jul 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/alight-design-agency-creative-review-article-and-more</guid></item><item><title>Google's Brain Simulator Unveiled!</title><description>The Google Brain Simulator; pushing the boundaries of A. I.</description><link>http://www.wearealight.com/blog/googles-brain-simulator-unveiled</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2032.png" length="999999" type="image/jpeg" /><pubDate>Thu, 28 Jun 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/googles-brain-simulator-unveiled</guid></item><item><title>The Future of User Interface </title><description>3 cool innovations In User Interface we love</description><link>http://www.wearealight.com/blog/the-future-of-user-interface</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2029.png" length="999999" type="image/jpeg" /><pubDate>Tue, 19 Jun 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/the-future-of-user-interface</guid></item><item><title>Pinterest: Now the hype's over, are we missing out?</title><description>Are you missing out, by not connecting with social media platform, Pinterest?</description><link>http://www.wearealight.com/blog/pinterest-now-the-hypes-over-are-we-missing-out</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2026.png" length="999999" type="image/jpeg" /><pubDate>Fri, 15 Jun 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/pinterest-now-the-hypes-over-are-we-missing-out</guid></item><item><title>Cookie Law: New UK Guidelines</title><description>New UK guidelines for compliance with EU Cookie Law</description><link>http://www.wearealight.com/blog/cookie-law-new-uk-guidelines</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2023.png" length="999999" type="image/jpeg" /><pubDate>Fri, 1 Jun 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/cookie-law-new-uk-guidelines</guid></item><item><title>Flawsome &amp; The Rise Of Human Brands</title><description>What is Flawsome? </description><link>http://www.wearealight.com/blog/flawsome</link><enclosure url="http://www.wearealight.com/resources/userContent/images/2017.png" length="999999" type="image/jpeg" /><pubDate>Fri, 25 May 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/flawsome</guid></item><item><title>Cookie Law ...Officially Monstrous?</title><description>Cookie Law. What is it, how will it impact your website and what can you do?</description><link>http://www.wearealight.com/blog/cookie-law-officially-monstrous</link><enclosure url="http://www.wearealight.com/resources/userContent/images/1362.png" length="999999" type="image/jpeg" /><pubDate>Tue, 24 Apr 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/cookie-law-officially-monstrous</guid></item><item><title>Animations for Websites - 5 reasons to get some!</title><description>Animations for Websites - 5 reasons to get some of that!</description><link>http://www.wearealight.com/blog/animations-for-websites-5-reasons-to-get-some-of-that</link><enclosure url="http://www.wearealight.com/resources/userContent/images/1360.png" length="999999" type="image/jpeg" /><pubDate>Fri, 20 Apr 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/animations-for-websites-5-reasons-to-get-some-of-that</guid></item><item><title>10 Shopping Cart UX Dumbass Mistakes</title><description>10 Shopping Cart UX Mistakes</description><link>http://www.wearealight.com/blog/10-shopping-cart-ux-dumbass-mistakes</link><enclosure url="http://www.wearealight.com/resources/userContent/images/1356.png" length="999999" type="image/jpeg" /><pubDate>Wed, 11 Apr 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/10-shopping-cart-ux-dumbass-mistakes</guid></item><item><title>Another Award Winning HTML5 Site...High Five!</title><description>Alight win award for Campbell Harrison Website</description><link>http://www.wearealight.com/blog/Award-Winning-HTML5-Website</link><enclosure url="http://www.wearealight.com/resources/userContent/images/1353.jpg" length="999999" type="image/jpeg" /><pubDate>Tue, 10 Apr 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/Award-Winning-HTML5-Website</guid></item><item><title>What you should expect from a design company</title><description /><link>http://www.wearealight.com/blog/what-you-should-expect-from-a-design-company</link><enclosure url="http://www.wearealight.com/resources/userContent/images/1347.png" length="999999" type="image/jpeg" /><pubDate>Mon, 27 Feb 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/what-you-should-expect-from-a-design-company</guid></item><item><title>Alight are hiring! - Correction... Position filled!</title><description /><link>http://www.wearealight.com/blog/alight-are-hiring</link><enclosure url="http://www.wearealight.com/resources/userContent/images/1326.png" length="999999" type="image/jpeg" /><pubDate>Mon, 13 Feb 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/alight-are-hiring</guid></item><item><title>We Can All Celebrate Now IE6 Is Gone</title><description /><link>http://www.wearealight.com/blog/we-can-all-celebrate-now-ie6-is-gone</link><enclosure url="http://www.wearealight.com/resources/userContent/images/1342.png" length="999999" type="image/jpeg" /><pubDate>Tue, 21 Feb 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/we-can-all-celebrate-now-ie6-is-gone</guid></item><item><title>Making A Good Website Great</title><description /><link>http://www.wearealight.com/blog/making-a-good-website-great</link><enclosure 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/><pubDate>Fri, 10 Feb 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/3-steps-to-marketing-your-new-brand</guid></item><item><title>Why Having A Budget Web Design May Cost You More Than You Think</title><description /><link>http://www.wearealight.com/blog/why-having-a-budget-web-design-may-cost-you-more-than-you-think</link><enclosure url="http://www.wearealight.com/resources/userContent/images/1320.png" length="999999" type="image/jpeg" /><pubDate>Mon, 6 Feb 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/why-having-a-budget-web-design-may-cost-you-more-than-you-think</guid></item><item><title>App Development and Social Media Integration</title><description /><link>http://www.wearealight.com/blog/app-development-and-social-media-integration</link><enclosure url="http://www.wearealight.com/resources/userContent/images/1317.png" length="999999" type="image/jpeg" /><pubDate>Wed, 1 Feb 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/app-development-and-social-media-integration</guid></item><item><title>Why You Need A Good Digital Strategy</title><description /><link>http://www.wearealight.com/blog/why-you-need-a-good-digital-strategy</link><enclosure url="http://www.wearealight.com/resources/userContent/images/1314.png" length="999999" type="image/jpeg" /><pubDate>Tue, 31 Jan 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/why-you-need-a-good-digital-strategy</guid></item><item><title>Tracking Success On Your Ecommerce Website</title><description /><link>http://www.wearealight.com/blog/tracking-success-on-your-ecommerce-website</link><enclosure url="http://www.wearealight.com/resources/userContent/images/1309.png" length="999999" type="image/jpeg" /><pubDate>Mon, 30 Jan 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/tracking-success-on-your-ecommerce-website</guid></item><item><title>Why a Bespoke Website Will Help You Stand Out From the Crowd</title><description /><link>http://www.wearealight.com/blog/why-a-bespoke-website-will-help-you-stand-out-from-the-crowd</link><enclosure url="http://www.wearealight.com/resources/userContent/images/1297.png" length="999999" type="image/jpeg" /><pubDate>Thu, 26 Jan 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/why-a-bespoke-website-will-help-you-stand-out-from-the-crowd</guid></item><item><title>Why Bother with a Web Development Agency?</title><description /><link>http://www.wearealight.com/blog/why-bother-with-a-web-development-agency</link><enclosure url="http://www.wearealight.com/resources/userContent/images/1291.png" length="999999" type="image/jpeg" /><pubDate>Tue, 24 Jan 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/why-bother-with-a-web-development-agency</guid></item><item><title>Why You Should Prepare For Mobile Ecommerce</title><description /><link>http://www.wearealight.com/blog/why-you-should-prepare-for-mobile-ecommerce</link><enclosure url="http://www.wearealight.com/resources/userContent/images/1288.png" length="999999" type="image/jpeg" /><pubDate>Fri, 20 Jan 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/why-you-should-prepare-for-mobile-ecommerce</guid></item><item><title>The Customer Boomerang Theory</title><description /><link>http://www.wearealight.com/blog/the-customer-boomerang-theory</link><enclosure url="http://www.wearealight.com/resources/userContent/images/1294.png" length="999999" type="image/jpeg" /><pubDate>Tue, 24 Jan 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/the-customer-boomerang-theory</guid></item><item><title>HTML 5 Is Coming</title><description /><link>http://www.wearealight.com/blog/html-5-is-coming</link><enclosure url="http://www.wearealight.com/resources/userContent/images/1285.png" length="999999" type="image/jpeg" /><pubDate>Wed, 18 Jan 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/html-5-is-coming</guid></item><item><title>How to Help Branding Agencies Find Your Company's Personality</title><description /><link>http://www.wearealight.com/blog/how-to-help-branding-agencies-find-your-companys-personality</link><enclosure url="http://www.wearealight.com/resources/userContent/images/1281.png" length="999999" type="image/jpeg" /><pubDate>Tue, 17 Jan 2012 12:00:01 +0000</pubDate><guid isPermaLink="false">http://www.wearealight.com/blog/how-to-help-branding-agencies-find-your-companys-personality</guid></item><item><title>Alight does Movember... 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